The enterprising and self-promoting William Banta ran his hat store from the three-story converted house at the northwest corner of Canal and Wooster Streets in the first years of the 1850's. An advertisement in April 1852 read in part, "Ever on the alert, introducing to the public taste articles in the line of his avocation--Banta, the Hatter, No. 106 Canal street, has just received, direct from Europe, several cases of Straw Hat and Caps for infants, boys and Misses."
Next door in the similar house at 108 Canal Street, Asher Rosenblatt ran his fancy goods store. Before long the two men conspired to replace the vintage structures with modern matching loft and store buildings.
Wm. Banta will Open To-day his Selection of straw goods; whatever taste and perseverance could do, to produce a superior article and a variety of styles, he has accomplished. His exertions, no doubt, will be rewarded by a liberal patronage, at 106 Canal street, corner of Wooster street.
To Let--The light and commodious 2nd, 3d and 4th floor of the new, marble front, building 106 Canal st., corner of Wooster st, well adapted for salesrooms, offices or some light manufacturing business...Inquire at Banta's Hat Store.
Ladies don't lose the last chance at M. H. Lichtenstein's, No. 359 Canal-st., corner of Wooster-st., upstairs. You will not soon again have such a good chance to get the finest styles and best qualities of Ribbons and Dress Trimmings at such wonderful low prices as surpass belief, less than one-quarter their original cost.