By the turn of the last century, the former basement level had been converted to shops. from the collection of the Museum of the City of New York
Josiah Howes Burton was born in St. Albans, Vermont on December 27, 1824. He married Lucia Maria Clark in 1852 in St. Albans, and relocated to New York City shortly afterward. Around 1858, the family moved into the newly built mansion at the southwest corner of Fifth Avenue and 36th Street.
The northward migration of wealthy homeowners was just now reaching this far north along Fifth Avenue. It would not be until the following year, for instance, that the sumptuous John Jacob Astor III mansion would rise on the northwest corner of 33rd Street. The Burtons' residence would equal or surpass any of the rising mansions.
Faced in brownstone, it was five stories tall above an American basement. (The American basement plan placed the entrance nearly at street level.) Designed in the Second Empire style, its fifth floor took the form of a slate-shingled, Parisian style mansard crowned with lacy ironwork. The offset arched entrance within the rusticated base sat above a short stoop. The windows on the Fifth Avenue elevation were arranged in threes and set in graceful frames. Quoins separated the Fifth Avenue bays.
When they moved into their new home, the Burtons had two sons, Clark Candee, born in 1853, and Frank Vincent, born two years later. Two more sons would later arrive--Robert Lewis in 1860 and John Howes in 1868.
The Burtons' residency was short lived. The family left 390 Fifth Avenue in 1860 and shortly afterward moved to a 51-acre estate in Newburgh, New York.
The mansion became home to merchant Thomas George Walker and his family. Born in 1832, Walker and Lucy Bowman Holbrook were newlyweds, married on October 1, 1860. Walker's first American ancestor, Thomas Walker, arrived in New York City in 1790, just after the end of the Revolution. Lucy's American roots were deeper. Her earliest ancestor was Nathaniel Bowman, who arrived in Massachusetts around 1630.
The Walkers did not leave on a wedding trip, but immediately moved into 390 Fifth Avenue. That most likely had to do with the health of Lucy's mother. Although Lucy's parents, Henry M. and Louisa W. Holbrook, lived in Brooklyn, they were staying with the couple in the Fifth Avenue house. Louisa died there 12 days after the wedding, on October 13, 1860. Her funeral was held in the mansion on October 15.
A more joyful event took place in the house the following year when Holbrook Walker was born.
The mansion was threatened later that year. On November 24, 1861, The New York Times headlined an article, "Fire In Fifth-Avenue." The article explained, "A fire was discovered yesterday morning in the residence of Thomas G. Walker, No. 390 Fifth-avenue." The blaze had started in "an ash-barrel under the back stoop," said the article. Firefighters extinguished it before significant damage was done.
Sadly, Holbrook Walker died in March 1862, not yet one year old. Three more children would be born in the mansion: Arthur Lucian, born in 1863; Marion in 1866; and Louis Bowman in 1869.
Lucy Bowman Holbrook Walker died in 1871. Thomas sold the mansion that year to William P. Seymour. (Interestingly, on April 2, 1873, Thomas Walker married Lucy's cousin, Louise Jones Bowman. They would have one daughter, Lucy.)
William P. Seymour had started his real estate business in 1859. He specialized in "the most expensive class of property in the City of New York," according to The Finance and Commerce of New York.
Also living in the mansion was Seymour's unmarried sister. She sometimes traveled to Europe with their sister, the wife of William K. Merritt. They did so in 1872, and on March 20, 1873, they were among the 950 passengers who boarded the White Star Line steamer Atlantic in Liverpool, heading home. The women were among the 50 cabin passengers, the other 900 were in steerage. The steamship was wrecked off the coast of Nova Scotia on April 1. Both of William Seymour's sisters were lost in the sinking.
Later that year, Seymour sold 390 Fifth Avenue to William H. Barmore. Although the neighborhood was still exclusively residential (it would be another 17 years before William Waldorf Astor broke ground for the Waldorf Hotel on the site of the house his father had erected), Barmore converted the mansion to a hotel--the Barmore House.
Barmore was the son of William Barmore, who had been president of the Knickerbocker Ice Company. Upon his death, the younger Barmore "inherited considerable property," according to The New York Times. Prior to opening Barmore House, he had operated a confectionary business and now continued to run a shop in the former mansion.
Close inspection reveals that Barmore kept the original entrance intact, while installing his confectionary store on the corner. Trow's New York City Directory, 1879 (copyright expired)
The Barmore House was operated on the European Plan, which meant that meals were not included in the cost of the suites. A residential hotel, its occupants signed leases. They could take their meals in the Barmore Restaurant on site, if they liked. An advertisement read:
Barmore's, 390 Fifth Avenue, southwest corner 36th street. Elevator and all modern improvements. Rooms en suite and single, specially arranged for permanent families.
William Barmore's venture came, perhaps, before its time. He faced financial problems in January 1881, selling the property to John Jacob Astor III for $212,000 (about $6.7 million in 2025). Barmore continued the hotel, leasing the building from Astor.
It was common for businesses to pay (some might say "bribe") newspapers to print glowing reviews, most often written by themselves. That was assuredly the case when, on November 13, 1881, The New York Times wrote, "Peculiar circumstances enable the Barmore, No. 390 Fifth-avenue, to furnish a better table d'hรดte for $1.25 (with wine) than has ever before been afforded in New-York."
Barmore's marketing was not enough to keep his business afloat. On January 20, 1882, his creditors held a meeting in the hotel. The New York Times said his statement showed, "liabilities $15,000 and merely nominal assets."
Astor altered the ground floor to shops and leased space to high end retailers. In 1888, Rophine Rouis opened his lamp shop in the building. Described by History and Commerce of New York as "the only manufacturer in this country of lamp shades in floral designs in silk and satin," Rouis also imported, "lamp shades, candle shades, candles, artistic vase lamps and oil chandeliers." The article said that by moving into its 25 x 75 foot salesroom here, he could sell his "enormous and splendid stock of goods" directly to the public, rather than through dealers.
By the early 1890s, Keller & Co., art dealers and "dealers in German and Italian World's Fair exhibits," according to The Evening World, occupied space here. The firm was operated by Moritz and Anna Keller. In 1893, they fired Martin Cuney. Moritz Keller said later that "a threat had been made that trouble would be made unless Cuney was reinstated."
Shortly afterward, a shipment arrived for Keller & Co. that included a $1,100 jewel casket. Although the item was being held in bond and officially in the possession of Customs officials, the Kellers were permitted to exhibit it along with other items from the recently closed Chicago Exposition. They were on display in The Grand Central Palace, the city's new exhibition hall on Lexington Avenue and 44th Street.
On January 18, 1894, Anna Keller and her former employee, Martin Cuney, were arrested and charged "with a violation of the custom laws in disposing of dutiable goods in bond." The Evening World reported, "Mrs. Keller is a handsome woman of the Oriental type of beauty. The fact that she had spent the night in Ludlow Street Jail did not appear to affect her personal appearance to the least."
Customs officials had discovered that the expensive imported casket was gone, and in its place was a $29 substitute purchased from Bloomingdale Brothers. It appears that Cuney had carried out his threat to make trouble. He told the court, "he had carried the casket to the Hotel Savoy and delivered it to a Mr. Boehm, under instructions from Mrs. Keller. He did not know he was doing wrong," recounted the newspaper. Happily for Anna Keller, the case was dropped by Government officials on February 1.
Another art dealer in the building was Max Williams Co., founded in 1893, which handled "rare engravings and etchings." Williams was also a publisher and produced reproductions of artworks. The firm had a branch in London and Paris, as well. On February 27, 1896, The Independent reported, "at the Max Williams Gallery, 390 Fifth Avenue, [are exhibited] seventy-seven of his etchings and dry points, which are beautiful work. They range in price, generally speaking, from five to fifteen dollars."
The linen store of William S. Kinsey & Co. occupied space by 1899. The firm handled embroidered napkins, tablecloths, handkerchiefs, and the like.
William S. Kinsey & Co. was still operating from 390 Fifth Avenue when the Gorham Manufacturing Company purchased the property in 1904. They hired McKim, Mead & White to design an office and showroom building on the site. Designed by Stanford White, the replacement building was completed in 1906.