photo by Alice Lum |
Mendelssohn Hall drew crowds of up to 1,000 in the Empire-style auditorium and the upper floors were rented for social functions. The hall would not stand for long, however.
In 1911 Philip Lewisohn purchased the building for $310,000, announcing his intentions to build a 12-story loft “similar to the new Tilden Building” on the site. Before the year was up, his plans would have greatly expanded.
On April 3, 1912 The New York Times reported that Lewisohn had received a building loan of $1.1 million from the Metropolitan Life Insurance Company to erect a skyscraper on the site of the Hall. By now the 12-story loft had changed to a 22-story structure that would stretch through the block from West 40th Street to 41st Street.
Lewisohn commissioned architects Manicke & Franke to design his new building as the area behind Bryant Park was rapidly transforming into an important manufacturing and commercial district.
On January 5, 1913 the New York American Annual Real Estate Review described the new Philip Lewisohn Building as “The largest commercial building north of 23d Street, being a whole block in depth.” The $1.2 million structure covered 28,000 square feet and dwarfed most of the surrounding buildings.
The American Annual Real Estate Review published its rendition of the new building on January 5, 1913 (copyright expired) |
photo by Alice Lum |
The sculptures, dressed in medieval garb, all sit with their ankles crossed under Gothic terra cotta canopies. Each is a detailed allegory – Exploration holds a globe and compass, Industry has a large gear and Learning reads an open book, for instance.
Among the allegorical statues sits Thrift, holding a beehive, symbol of savings -- photo by Alice Lum |
Two years after completion, the Lewisohn Building dominates its neighbors -- The Edison Monthly, June 1915 (copyright expired) |
"A typical office" in the Lewisohn Building in 1915 -- The Edison Monthly (copyright expired) |
Wurlitzer’s business was so successful here that a year later on July 12, 1914, Lewisohn announced he would erect a five-story annex at 120-122 West 41st Street for the tenant. The organ company signed a 21-year, $850,000 lease on the additional 20,000 square feet before ground was broken.
In 1915 the United Cigar Manufacturers Company took a full floor in the building, spending $150,000 per year in rent. It would be the first of several tobacco related firms to lease here. In 1929 the General Cigar Company was here and the P. Lorillard Tobacco Company would arrive later.
A repeating pattern of shields and open lilies separates the windows of the main shaft -- photo by Alice Lum |
The Klan’s defense “did not deny the authenticity of the articles,” reported The Times. It merely wanted compensation for the wrongful taking of them.
By 1938 the Lewisohn Building (right), once the largest edifice north of 23rd Street, was lost in the maze of skyscrapers -- photo NYPL Collection |
By the 1960s the Garment District had become firmly rooted in the area. Textile companies like The Kendall Company, apparel buying offices such as Certified Buying Service, and garment manufacturers now filled the Lewisohn Building.
On August 19, 1962 The New York Times laid out the boundaries of the Garment District as “The bustling, pedestrian-and-traffic-clogged rectangle of blocks between Thirty-fourth and Forty-second Streets, from Sixth to Ninth Avenue.” The article added, “And it appears that the industry will stay where it is for some years to come.” That same year, as with several other buildings in the area, the Lewisohn Building updated its lobby and entrance.
photo by Alice Lum |
Many thanks to reader Arlene Green for requesting this post.
Thank you so much for posting this. I just found this bldg 6/9/12 I stopped and had to write the address down to google it. Wonderful statues in an unexpected place.
ReplyDeleteGreat post, found it while researching the building I had photographed when visiting NYC. Used a bit of the information here and linked back to you from http://www.apn-photographia.com/blog/2015/10-21/project365-day-51
ReplyDeleteCheers
I love that building. Thanks for the nod in your blog.
DeleteI just saw this lovely facade today while staying at the hotel across the street. So interesting and glad to have found information about it. Thank you.
ReplyDeleteJust noticed the building today (41st Street side). WOW!! I should have known that DIM would have covered it years ago :)
ReplyDeleteI have worked just across the street for a year and a half and just spotted the statues on 40th today. Thanks for the post - very interesting read!
ReplyDeleteI just started working at an office across from the building and noticed the statues. Thanks for the article.
ReplyDeleteScriabin played there in 1906... is it the Luma hotel now?
ReplyDeleteI am curious to know which virtues were considered important enough to put on the facade of the building. If anybody knows the answer, please post it here. Thanks!
ReplyDelete