Sadly, the street level has been destroyed and the limestone of the second and third floors has been clownishly painted. |
The merged Waldorf-Astoria was the supreme hotel in New York
but its presence, the first of the commercial intrusions in the area, was
unwelcome among the wealthy homeowners.
One-by-one grand mansions were converted to business purposes or
demolished as New York’s millionaires fled northward.
Along 35th Street, between 5th and 6th
Avenues, other hotels, both transient and residential, arose. Within just a few years of the opening of the
Waldorf refined brownstone residences would be replaced by The Oakdale Hotel and The Hotel Collingwood.
They would be joined in 1903 by the Gregorian.
Developer Henry J. Braker bought the residence at No. 38 West
35th Street and commissioned architect Clarence True to design a
small, elegant hotel. True, who had busied himself for the past
decade designing homes and commercial buildings on the Upper West Side,
produced a brick-and-limestone structure with gently bowed bays at the upper
stories, reminiscent of some of his rows of private homes uptown.
The undulating facade, sadly stripped of most of its architectural detail, was a recurring theme in True's designs. |
The hotel opened on January 2, 1903. The New York Tribune reported that “The new
hotel is elaborately decorated, especially the restaurant and reception rooms,
on the ground floor.” In an effort to
lure well-to-do guests who might not want the commotion and expense of the
immense Waldorf-Astoria a block away, True lavished the double-height public
rooms with stained glass windows, lit from behind by hidden “electroliers,” massive
columns and crystal chandeliers.
The main dining room featured an ornate ceiling and crystal chandeliers. -- photo Library of Congress |
The first months were somewhat shaky for the new
establishment. Broadcast Weekly noted
that “Of course, it needed a cheerful nature to tide over the first six months
of the Gregorian’s lease, for the public were not clamoring to engage rooms,
and the buoyant nature possessed by Gregory was taxed severely to keep his
heart, and that of Averill’s, from fainting, as Longfellow would say; but the
two men kept up, regardless of what others thought, making each department of
the hotel as perfect as possible.”
Things did pick up.
By May the New York Tribune was calling the hotel “a delightful city
summer home” and business was brisk.
Henry Braker was so encouraged that he decided to enlarge. In August he leased the home of Dr. E. M. L.
Bristol at No. 42 for 21 years at a total cost of $84,000. He now had already acquired No. 40 and now brought in Clarence True once again to triple the size of his
original building.
The Broadcast Weekly article noted the planned enlargement
and said “Gregory sits in his private office, counting up his profits, and
laughing to think how he has disappointed the wise men of Gotham, who predicted
all sorts of dire failure for the man who would lease the Gregorian Hotel.”
What to Eat magazine commented on the enlarged common rooms,
especially noting “a beautiful Palm Court Café, and its decorations are adapted
from the old English during the reign of the Georges.”
The Palm Court Cafe was the last word in good taste -- photo Library of Congress |
Gregory was successful in attracting society functions as
well. In December that year Mrs. W. D.
Warranier, who was visiting from Quebec, hosted an elaborate dinner. Mrs. Warranier was honoring three young
female friends who were just returning from China. In what we might consider a
politically-incorrect move today, she thought it quite clever to have a “yellow”
theme since, as The Tribune noted “China suggested yellow, hence the yellow
dinner.”
The newspaper reported that “Everything was as yellow as
nature would permit. The menu included,
among other things, filet of yellow perch, sorbet celestial, yellow-leg snipe
and yellow chartreuse. The menu was
printed in yellow ink, the floral decorations consisted largely of yellow
chrysanthemums and the waiters wore yellow waistcoats. The favors were miniature Chinamen, about a
foot tall, dressed in the national Chinese costume of yellow.”
For her yellow dinner, which was followed by a theater
party, Mrs. Warranier paid $25 per person – a little over $500 today.
There was great excitement in the kitchens of the Gregorian
a month later. In November 1903 the
chefs received a shipment of live terrapins from the South which were to become
terrapin soup. One of the chefs, Louis, who was an admirer of
Grover Cleveland, noticed that one turtle had the initials “G.C.” and the date “1893”
carved into its shell.
Figuring that the former president was responsible for the
carving during a duck shooting expedition in Virginia, the French chef saved
the turtle and he became the hotel mascot.
Named Cleveland, the terrapin wandered about the hotel at will “where he
became a pet with the children and the admiration of the women folk, who fed
him bon bons and caramels,” jibed The New York Times. The newspaper added that Cleveland “felt
proud when some of the women in the hotel added a new decoration of pink ribbon
or blue silk cord to his long, creased neck.”
Cleveland, it turned out, however, was a lady. Another chef, named Topps, found two
terrapin eggs on the kitchen floor. A
kitchen boy, Fritz, suggested that rather than cook the eggs, they should be
incubated. The chefs agreed, envisioning
their own terrapin nursery that could result in a sign “Home-made terrapin soup
to order from our own farm.”
And so the chefs read up about turtles and incubators and
concocted a tin pan filled with sand for the eggs, which were kept at a
constant 78 to 80 degrees.
Then, at around 4 a.m. on January 20, 1904, Louis woke up
the staff by “dancing around the kitchen and yelling like a South Sea Islander,”
according to The Times. All of the
staff rushed to the kitchen and several of the guests came downstairs, concerned
about the commotion.
It took Louis a few moments to convince the hotel detective
that he had not been drinking. It was
the discovery that the eggs had hatched that resulted in the chef’s
excitement. The following day The New
York Times remarked that Louis “was
trying to find some one to tell him what sort of food kept baby terrapins from
crying in the middle of the night.”
One guest, a Mrs. Colwell of Stamford, Connecticut, had an
especially unfortunate shopping trip on December 6, 1905. She left the hotel with approximately $3,000
worth of jewelry in her purse. Unknown
to her, there was a large hole in the bottom of her bag and as she progressed
along 5th Avenue, the jewels dropped one-by-one onto the sidewalk.
The Evening World reported that “Among the jewels lying in
the mud of the streets or carefully treasured in some finder’s pocket, are an
emerald and pearl necklace, a diamond crescent and a diamond comet.”
Mrs. Colwell returned to Connecticut with less jewelry and
more common sense.
This postcard view of a sitting room, called the Purple Room, was taken about the time that Mrs. Colwell lost her jewelry. |
At that moment the freight elevator, being run by Thomas
Murphy, was descending and struck White on the head, pinning him down. White’s cries were heard throughout the
building and Murphy quickly reversed the direction of the freight car. White plunged headfirst down the elevator
shaft to his death.
Oddly, Murphy was arrested and held at $1000 bail, charged
with homicide. Gregory furnished the
bail for his employee.
Along with the transient guests, the Gregorian was home to
wealthy, permanent residents as well. Among them was John Richmond Gibb , a partner in the Loeser & Co. department store
in Brooklyn. Gibb and his family also
had a country estate at Islip, Long Island.
At the same time, Adolph J. Davis, a rich mine owner, lived
here. There was considerable trouble
between the millionaire and his fiancée, Helen Dwelle, in December 1906. The pair had met at the fashionable Grand
Union Hotel in Saratoga the year before.
The New York Tribune, which called the 22-year old Dwelle “a pretty
young divorcee,” said that Davis “fell desperately in love with her. He proposed marriage, was accepted, and the
date for the ceremony was set for…Friday, December 14.”
The newspaper described Helen Dwelle as “about 5 feet 4
inches tall, with big brown eyes, dark wavy hair, rosy cheeks, and a
fascinating manner. She was Miss Helen
Fuld, a society belle of Memphis. She
married Lee Allen Dwelle, a millionaire boat owner of Sandusky, Ohio.”
With the wedding approaching, Davis gave his intended $8,000
to purchase her trousseau. Everything
seemed to be going well until about a week before the ceremony.
Helen handed Davis an $11,000 diamond necklace on Thursday,
December 6. The mine owner was to sell
it to a guest at the Waldorf-Astoria, then bring the money back to Helen at the
Hotel Gotham. Instead, Davis stormed
into the hotel around 8:00 that night informing her he was breaking the
engagement and keeping the necklace until she returned his $8,000.
It seems that Davis, according to the Tribune, had been deceived
“as he had discovered that she was not legally divorced from her former
husband.”
Louis A. Prince was living in “expensive apartments” in the
Gregorian in November 1908 when he was arrested along with his partner J.
Walter Labaree “on a charge of operating a $500,000 swindle.” The pair was selling stock in the “Dos
Estrellas Mines” in Mexico, representing them “to be worth fabulous sums,”
according to The New York Times.
When postal inspectors traveled to Mexico to investigate,
they found the mines abandoned and worthless.
The hotel was briefly threatened in 1910 when Mayor Gaynor
suggested cutting a new avenue between 5th and 6th
Avenues from 14th Street to 59th Street. The new thoroughfare would cut directly
through the site of the Gregorian. City
officials apparently rethought the proposal that would have demolished $50
million worth of property and cost several million more to complete.
That year the world-renowned operatic baritone Charles Gilbert
was living here with his wife, the well-known singer Gabrielle LeGeune, and
8-year old son. Born in Paris, the
43-year old was a member of the Metropolitan Opera company and for a time a
member of the Paris Opera Comique.
Theatre Magazine said “His reputation as a singing actor of rare quality
was, however, acquired at the Theatre de la Monnaie, Brussels, at Covent Garden
in London and the two opera houses in this city.”
On the highest floors True's architectural details survive. |
By 1913 Gregory was gone and Daniel P. Richey was the
proprietor. Unlike Gregory, he
emphasized affordability rather than elegance.
An advertisement that year announced “Handsomest apartments at moderate
rentals obtainable in New York City.” He
stressed a “refined clienetele, most convenient, yet just away from the noise.”
Tenants could expect to pay $50 a month for a single room
with bath; while family suites and private bath cost $100 and up.
Some of the hotel lobby detailing survives. |
The 32-year old Le Grendre was described by The Evening
World as “a brunette. A tinge of gray in
her dark hair adds to her comeliness.
Her big brown eyes are veiled by long lashes. She is small, with dainty hands and
feet. Her face is not only pretty, but
exceedingly intelligent.”
As a child, she helped in a liquor store owned by her aunt
and uncle. “It was the custom to have
wine or beer at our meals,” she later explained, “and my fondness for drink
grew. I liked beer, I liked whiskey, and
I loved champagne.”
Grace Le Grendre was not a sot, however. On the weekends she would take a room in an
expensive hotel, order meals in her room and “Amid those luxurious surroundings
I had the best of vintage wines.
Sometimes I had a woman companion—never a man. I loved to order the good things. I loved to give dollar tips. I loved to squander money.”
The problem was that she did not have the money. So when she was caught having embezzled several
thousand dollars from a former employee, he agreed not to press charges if she
would return the money. The solution was
simple: she would steal the money from
the Gregorian.
On December 3, 1913 The Evening World reported that “Miss Le
Grendre made the amazing confession that for the last four or five years she
had been robbing the employer for whom she worked to pay her last employer who
discharged her for stealing. In a great
big city where, it is claimed, it is so hard for a girl to get a position, in
good times and bad, this young woman had no difficulty in working herself into
positions of trust and good financial returns.
She worked herself out of them by her love for dress, good dinners, and
luxurious surroundings.”
Daniel Ritchey
estimated the loss at around $3,000 to $3,500.
Le Grendre was remorseful saying “This is an awful blot upon me. I knew that it would have to come, but I was
helpless to avert it. Drink caused
it. I couldn’t help it. I had to get the money.”
Remnants of the Palm Court still exist as a bar-restaurant. |
The Gregorian became the venue for the annual pedigree dog shows of the American Kennel Club, the Boston Terrier Club of New York and other organizations. Year after year the hotel became home to dog owners and dogs alike.
The glory days of the Gregorian Hotel would last a few more
years. In the 1920s Mrs. Fannie Miller
lived here with a private stock ticker in her rooms. But times change, and West 35th
Street suffered a decline in the middle of the 20th century. The once-proud hotels became little more than
flop houses and the commercial buildings were taken over as industrial lofts
and small businesses. Sometime around mid-century the facade was stripped of nearly all of its ornamental detailing.
But the street underwent a renaissance as the 21st
century approached. Comfort Inn took
over the old Gregorian, giving it a make-over that caters to businessmen and
tourist families. An Irish pub and
restaurant is installed in one-third of the ground floor where much of Clarence
True’s grand interiors still survive.
non-credited photographs taken by the author
The main dining room as it appears today. |
non-credited photographs taken by the author
The hotel really looked beautiful in its earliest days and still remains to be an awesome place..
ReplyDeleteThis is just an amazing enchanting Vintage hotel. Just loved the interiors.
ReplyDeletei have a easter 1903 menue in water color
ReplyDeletehave noticed the Hotel Wolcott on 4 west 31st st. interesting and pretty much the same exterior, fascinating lobby and i am told an existing unchanged 1903 ballroom.
ReplyDeleteMy grandfather and his partners operated both the Hotel Wolcott and the Gregorian. He changed the Gregorian's name to the "New Murray Hill Hotel" when the old Murray Hill on Park Avenue, which he also operated, closed down. Thank you so much for taking the time to write about these wonderful old palces.
ReplyDeleteOn 4.15.2020 on Shorpy.com there is the same photograph of the Palm Court Café as above, but greatly enhanced [and available for sale]. Search: Palm Court Café 1903. Just FYI; it's not the first time I've referenced these two bloggers to each other. They frequently compliment the content of the other.
ReplyDelete… complement the content …
ReplyDelete