The Lost Cullman Bros. Building - 161 Front Street

 

photograph by Wurts Bros. from the collection of the Museum of the City of New York

Jacob and Joseph F. Cullman learned the tobacco trading business from their father, Ferdinand Kullman, who had been a tobacco merchant in Germany.  Now in America and with a newly-spelled surname, the brothers founded Cullman Bros. in 1892.  The company initially purchased American and foreign grown tobacco for resale to cigar manufacturers.  The enterprising brothers would continually grow their business--adding and changing their plan, acquiring other firms, and diversifying.  By the early 20th century Cullman Bros. made its own cigars, and starting in 1906 manufactured cigars for an auxiliary firm, United Cigar Manufacturers Company.  (In 1917 United Cigar Manufacturers Company was renamed General Cigar Co., Inc.)

Joseph F. Cullman additionally dealt in Lower Manhattan real estate by the early 1910s.  On December 25, 1915, the Real Estate Record & Guide reported, "Mr. Cullman recently sold eight buildings, comprising the block front on Burling slip from Pearl to Water street."  The article said he had also just purchased five loft buildings in the same neighborhood to be "remodeled and reconstructed" for rental.  Importantly, it said that Joseph Cullman had recently bought "161-163 Front street, corner of Fletcher, which is about to be improved with a marble building for the occupancy of Cullman Bros."

Cullman had spent $48,000 for the 2,000-square-foot corner property.  A few weeks before the Record & Guide's article, on November 6, the New York Herald reported, "Mr. Cullman will construct of Cullman Bros. a two or three story marble building to be used exclusive for their business."

By the time architect Aymar Embury II filed plans in March 1916, the project had been scaled back.  The plans called for a one-story office building which would cost $20,000 to construct, or about $605,000 in 2026 terms.

The soaring ceiling height of the single-story building made it the equivalent of a two-story structure.  Embury's neo-Federal design smacked more of a bank than office building.  Sitting on a stone water table, the red brick facade was trimmed in marble.  Elegant arched windows were separated by shallow pilasters.  They supported a reeded entablature decorated with urns and blind rondels.  A brick parapet, interrupted by marble balustrades on the Front Street side, sat atop the cornice.

image via the NYC Department of Records and Information Services.

By the World War I years, Joseph Cullman's sons, Howard and Joseph Jr., were highly involved in the business.  They, too, were highly entrepreneurial and civic minded.  On June 7, 1918, for instance, The New York Times reported that Joseph Jr. was organizing the 306th Infantry Auxiliary, and on July 23, 1919, the Tobacco Record announced:

Joseph S. Cullman Jr. of the leaf tobacco firm of Cullman Bros., 161 Front street, is the directing force behind the big drive to win the cooperation of the many business interests in the metropolitan district in making the biggest kind of a success of the Actors' Memorial campaign.

The article noted that Cullman had been "active in a number of drives during the war."

The interior of the Cullman Bros. building was as bank-like inside as out.  photograph by Wurts Bros. from the collection of the Museum of the City of New York

In 1921, Joseph Jr. and Howard spearheaded a movement to clean up the downtown riverfront area.  On June 15, 1921, the New York Herald reported, "A conference to consider the abatement of cinder showers from stacks of a steam manufacturing plant near Burling Slip will be held to-morrow at the offices of Cullman Brothers, 161 Front Street."  That meeting resulted in the Cinder Committee of the Downtown League, headquartered in the Cullman Bros. building.  Three years later, the fight was ongoing.  On January 17, 1924, The New York Times reported that the committee "went on record 'condemning the company's plant.'"  (The offensive plant was operated by the New York Steam Company.)

In the meantime, Joseph Cullman Sr. remained the head of the firm.  He expanding by purchasing land in Connecticut for growing wrapper tobacco.  He and Howard were highly involved in Mount Sinai Hospital.  Joseph sat on its board and was chairman of the committee on medical instruction, and Howard was its president beginning in the early 1920s.

Joseph Cullman Sr. died on August 1, 1938 at the age of 83.  In reporting his death, The New York Times remarked, "Until two months ago, he had been going regularly to his office at 161 Front Street, home of the wholesale tobacco firm of Cullman Brothers, of which he was board chairman and former president."  Joseph Jr. was president and Howard vice-president of the firm.

photograph by Wurts Bros. from the collection of the Museum of the City of New York

Ten years earlier, Joseph and Howard organized the Tobacco & Allied Stocks, Inc. a tobacco trust.  By 1938 it controlled Benson & Hedges and in 1954, Joseph and his son, Joseph III, became part of Philip Morris's executive staff through a $22.4 million deal.  Another son, Edgar Meyer Cullman, joined Cullman Bros. in the 1940s.  He was in charge of operating the 600-acre Connecticut tobacco farm and sales.

Cullman Bros. and General Cigar Co., Inc. continued to grow and change.  In 1944, General Cigar introduced the Robert Burns Cigarillo--a panatela cigar that closely resembled a cigarette.

In 1961, Edgar Meyer Cullman purchased General Cigar.  At the time, it was the largest maker of mass produced cigars in the country.  By 1966, the firm had relocated to Midtown.  (Cullman Bros. would eventually become Culbro.)

Aymar Embury II's elegant one-story office building did not survive.  It was razed and the plot was used for a parking lot "for 21 passenger motor vehicles," as described by the Department of Buildings.  In 2015, the 31-story Fairfield Inn & Suites building opened on the site.

image via tripadvisor.com